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The youth is the future of a nation, but also of a political party. So it is important to identify the leaders of the future, the ones who can see the technical challenges coming and who have the knowledge to easily adapt to new ways of communicating with the electorate and the citizen. Against this background, KAS Media Africa is holding its second Francophone KAS E-lection Bridge Academy.

At this workshop in Grand-Bassam, Côte d'Ivoire, our trainer Gérard Guèdègbé will give presentations on the most important features of contemporary political campaigning: from developing a campaign profile and crafting political messages to incorporating social media into the campaign strategy. The workshop is combined with a multi-module online learning course, with participants earning a certificate at the end.