Details

The World Cup is a huge media spectacle, with thousands of journalists coming to South Africa to report on the event, the first to be hosted in Africa. With that, they will focus on the games, the stars, the fans, the stadiums.

This is exactly what the 17 journalists from Germany and Africa invited by the Media Programme won’t do. Their reporting won’t concentrate only on the World Cup itself, but also the influence of the major event on South Africa. In mixed teams, they search for stories outside of the stereotypical reporting, and analyse whether the tournament is a curse or a blessing for the country. What social and economic impact will the event have on the country? Will sport unify the rainbow nation, whose rainbow has lately been clouded over? Will more tourists be attracted to South Africa?

These questions and others will be answered by the participants on an internet blog, with the additional support of international journalists from the Deutsche Welle Academy. Moreover, the KAS participants will produce a print magazine, which will be published before the final whistle on July 11th.