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Asia's Media Innovators Vol 2.0 - Chapter Five

Singapore’s razor-sharp Internet television network

A razor is sharp and has a definite edge. The same can be said for RazorTV, the Internet-based television service that Press Holdings (SPH) launched in 2008.

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August 2010 - Chapter Four:

Singapore’s razor-sharp Internet television network


>>> PDF Download: Singapore’s razor-sharp Internet television network [240 KB]

Editors at RazorTVThe IPTV-based site combines an informal and chatty style with an emphasis on “hyper-local” topics like crime, public transport, lifestyle and entertainment – topics that relate directly to the audiences’ lives. RazorTV is a companion network to the innovative STOMP (Straits Times Online Mobile and Print) that SPH launched in 2006, and which is described in the first volume of Asia’s Media Innovators published in 2008.
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RazorTV’s niche and focus is hyper-local news in Singapore. “We want to discuss in depth what is happening on the ground in Singapore,” Soh said. “The newspapers and television tell people what is happening here and overseas. We give people local news.” RazorTV offers video on demand for people who want to control what they want to watch, and when. Soh described the free service as an innovative convergence of both the Inter-net and television platforms, and a first for Singapore. “Our intrepid presenters cut to the heart of the matter to provide a wide variety of content. What you get is an edgy and sharp coverage of current affairs and lifestyle trends. We call it as we see it.”
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>>> PDF Download: Singapore’s razor-sharp Internet television network [240 KB]


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