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Support for Small-Scale-Entrepreneurs in Taybeh: Workshop for Marketing of Local Products

Supported by Konrad-Adenauer-Stiftung (KAS), the municipality of Taybeh organised a workshop within the frame of the Oktoberfest on September 8th 2007. The participants were instructed in marketing of local products such as olive oil, honey, handcrafts, and other traditional Palestinian products.

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Economist Niveen Eid, who is research assistant at the Birzeit University, explained different strategies for promoting products on local level. The products were mainly manufactured by women in their homes. The participants were enthusiastic over the small-business solution that includes the possibility to boost the local economy and to improve their own life situation. Resident Representative of the KAS in the Palestinian Autonomous Territories, Thomas Birringer, emphasized that the workshop was an effective activity to support women in the region.

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