E-lection Bridge Academy 2021 – Grand-Bassam, Côte d’Ivoire

KAS E-lection Bridge Academy.

KAS Media Africa has invited 15 young politicians, from English-speaking and Francophone countries in Africa, to this year’s KAS E-lection Bridge Academy. Following up on previous years’ Academy editions, 2021 will mark the first time that this programme – workshop and online modules – will be held in a bilingual environment.


The workshop is combined with a multi-module online learning course. The whole programme is supervised by Heather Thuynsma, a lecturer and communications manager at the University of Pretoria, South Africa.

At the workshop in Grand-Bassam, Gérard Guèdègbé and Francois Gilles de Pelichy will train the participants on the most important features of contemporary political campaigning. These include organizing an electoral campaign in the digital age, developing a campaign strategy, developing and communicating a political message, responding to and debunking misinformation (or fake news), and incorporating social media into the campaign strategy.


During this bilingual event there will be practical exercises to help the participants put into practice the technical skills they acquire.

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  • Gérard Guèdègbé
    • Communications Consultant & Media Expert (Cotonou
    • Bénin)
  • François Gilles De Pelichy
    • Researcher in Political Science
    • University of Pretoria
    • South Africa