Details
Project Overview
As Kenya approaches the 2027 General Elections, this assignment aims to move beyond anecdotal impressions to generate evidence-based data on the political and economic realities shaping youth participation. The study will complement ongoing qualitative research (Focus Group Discussions and Key Informant Interviews) by providing statistically grounded, nationally representative findings on youth aged 18–35.
Key Objectives
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Generate reliable quantitative data on the priorities, perceptions, and expectations of Kenyan youth regarding the political and economic landscape.
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Analyze factors driving youth political apathy, disenfranchisement, and the impact of the high cost of political participation.
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Examine the role of digital platforms in youth political mobilization.
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Provide actionable, data-driven recommendations to inform future youth-centered political engagement ahead of the 2027 elections.
Scope of Work
The selected firm will be responsible for survey design, developing a hybrid sampling strategy (utilizing social media and online panels), digital data collection, and integrated data analysis. The approach must be methodologically sound, gender-sensitive, and leverage innovative digital tools to ensure wide geographic coverage.
Submission Requirements
Interested firms should submit the following by 23rd May 2026:
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Technical Proposal: Detailing methodology, sampling, work plan, and team structure.
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Financial Estimates: An itemized budget in Kenyan Shillings.
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CVs: Highlighting relevant experience of all key personnel.
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Sample Work: Evidence of at least one prior similar study.
Submission Details:
Email applications to Jeanette.Nyanjom@kas.de with a copy to info.nairobi@kas.de. Please use the subject line: "Pre-Election Opinion Poll Survey on Youth Political Priorities and Expectations in Kenya - [Name of Applicant]".
Download the agenda: WYDE Terms of Reference 26-05-08 Pre-Election Opinion Poll Survey on Youth Political Priorities and Expectations ToR.docx
