Seminar on Sabah's Rural Creative Communities

Developing and Revitalising Rural Communities Through Arts and Creativity

The theme of the forum is "The Importance of Creativity and Innovation in Enhancing Communities." Creativity, especially in culture, traditional heritage, and tourism assets, coupled with a vast rural area are essential keys to Sabah's unique and distinctive identity. In exploring the untapped potentials of rural creative communities, Sabah could position itself to boost their contribution in terms of income generation, employment and by extension, poverty reduction.


In Malaysia, the government is embarking in creative industries strategies through the National Creative Industry Policy / Dasar Industri Kreatif Negara (DIKN), launched in 2011. In Sabah, the Sabah Development Corridor (SDC) Blueprint has emphasised on the importance of the creative industries in order to achieve some of its key objectives, and the “Study on the Development of the Creative Industries in Sabah” has been initiated by the state government.

Although the national and state strategies are primarily focused on developing a creative class synonymous with an urban lifestyle and amenities, the success of the "Creative Economy" idea in Sabah is also dependent on the important role and success of rural and non-urban regions. These locations can offer a different collection of amenities that can be equally attractive to a subset of the creative class, and create self-sustaining rural creative communities.

Thus, the objectives of this seminar are:

  • To increase awareness of the creative industries sector and its potential role in rural development, particularly among local communities.
  • To provide a forum for the exchange of knowledge with other experts on successful creative communities initiatives.
  • To discuss key opportunities and challenges in creating and nurturing rural creative communities.
  • To obtain inputs and ways in which local development authorities and the private sector can support creative communities.
  • To procure avenues for establishing networking among various related parties.


  • The importance of creativity and innovation in enhancing rural communities.
  • Challenges and solutions in developing Sabah’s creative Industries.
  • Supporting artists and cultural identity in rural Sabah.
  • Creative platforms and spaces in Sabah.
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Kota Kinabalu


  • Jenifer Lasimbang
    • Assistant Minister
      • Ministry of Education & Innovation
        • Sabah

          Wolfgang Hruschka †